Here’s the right way to ask interview questions


“So tell me about yourself.”

What a terrible question to ask in an interview. In my experience, most startups are interviewing the wrong way.

They’re asking surface-level questions that gloss over the details that really matter: whether the person on the other side of the Zoom call is capable of doing the job you are hiring them for.

Having great products, excellent marketing, and top-notch sales may get your company to $1M in revenue, but sooner or later, a bad hiring process will catch up with you.

After more than 15 years of HR consulting experience, I’ve seen it time and time again: Startup gets funding and a mandate to scale; startup hires aggressively; startup finds that too many hires were bad fits, setting the company back in the process.

Every one of these mistakes is fixable.

If you want to equip your team with the right people, you need the following:

  • Outcome-based questions to gauge competency
  • A focus on hands-on experience and evidence of candidate skills
  • Consistent standards across your interviewing panel

Easy, right?

I’ll make it simple for you.

I've created a video to guide you through my process for designing interview questions to evaluate candidates and identify those who are not a good fit. I’ve distilled over a decade of HR experience into this video, and know it can transform your hiring process.

Click the button below to watch the video and jump years ahead in your interviewing process.


Podcast Summaries

Find focused summaries of each episode’s key learning points on my podcast page.

Interview Question Generator

Eliminate hours of prep work with my AI-powered competency-based interview question builder.

Whenever you’re ready, there are 2 ways I can help you:

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